Author Archive for crbrowning
Friday Funnies: Twitter’s Rise Linked to Paranormal
Cambridge, MA: Hubspot this week released their state of the Twittersphere report. While the information was eagerly awaited by many, the data analytics team of Constructing Social quickly went to work and overlayed our complex demographic and pyschographic map. The results are startling: Twitter’s meteoric rise has been caused by ghosts that are trying to communicate with [...]
Social Proof Your Community
I recently finished reading Robert Ciadini’s Yes: 50 Scientifically Proven Ways to be Persuasive. This book never once mentions social media or marketing but its principles are gold to anyone who has anything to do with social media. The principle that I think that everyone can gain value from is social proof. At a very [...]
Friday Funnies: BirdBrained Brogan
Breaking news: The Constructing Social news team has just received word that Chris Brogan, also known as the Major of Twitter, has been the first successful recipient of Twitter’s first implant product: The BirdBrain. The BirdBrain(tm) allows individuals to transmit tweets simply by thinking them, without the annoying interference of keyboards or phones. With minor [...]
Friday Funniness: Digestive System Song
I wanted to share a song that my daughter wrote with a few classmates and that she is singing here with her sister. I hope that you smile and perhaps even learn something from, “The Digestive System”. Enjoy! – Colin
Sales 2.0 Video Tips
Last week I did a quick video on tips and techniques on Sales 2.o – here is it is for you all to enjoy! -colin
On Documentary 2.0
With the Innovators’ Road Trip, I have been thinking and very excited by the evolution of documentary projects and the intersection of web 2.0 technologies. As I am now focused on upcoming iRoadTrips, I am framing these more fully in the context of documentary 2.0. I wanted to share with you some of my thoughts [...]
Inbound Summit and iRoadTrip
Image by jimstorer via Flickr There were many influences and influencers for the concepts behind the Innovators’ Road Trip. One of the best ways to get great ideas is to surround yourself with smart people – the Inbound Marketing Summit is a great way to do just that. In the video below, I talk specifically [...]
The 5th Passenger on #iRoadTrip
I recently created and led an exciting project, the Innovators’ Road Trip for a few clients at New Marketing Labs. The project focused on telling the story of innovation through the hearland of America and leveraged a nearly complete array of social media to share our experiences. At a high level, the project did nothing [...]
RIP Cold Calling
Image by Kevglobal via Flickr The days of smile and dial are dead and unproductive – not to mention annoying and not much fun for the poor sales person. Instead, why not talk to your friends with re-tweets, tweets, direct messages, blog comments and more? Somehow I have found myself in the world of sales- [...]
NMTV Interview: Aaron Strout, Powered, Inc
It was great to have a chance to sit down and talk with Aaron Strout, CMO of Powered last week. Aaron is Kicking off this year’s season of New Marketing TV, proudly produced by New Marketing Labs – we have a lot planned, follow the NMTV feed here! Below is Aaron’s interview in two parts: [...]
