Archive for June, 2009
FART Passage is Silent; Deadly Impact
June 26th, 2009: In a Constructing Social exclusive, we have blown the covers off of the silent passage late Monday of the Future America Re-Investment in Technology Act (FART). In an extreme abuse of power, several large and powerful congressmen pushed FART through late at night. The nocturnal passage was alarming and not a single [...]
New Social Media ROI and Statics Resources added
On the planning tab above I keep an active list of great resources for anyone that needs to additional information to justify a new marketing or social media program or for general research purposes. I have made some new updates to the list that I think are pretty interesting: SOCIAL MEDIA ROI RESOURCES Dell’s $3million [...]
Friday Funnies: NML’s Extreme Social Makeover
Canton, MA: Chris Brogan‘s New Marketing Lab’s (NML) officially announced today the details of its long rumoured Extreme Social Makeover program. The program capitalizes on the new vanity trend that Facebook reinforced last week with its vanity URL program. The NML Extreme Social Makeover program reports to take this make over to an entire new [...]
Blogging Constipation Cured!
Image by davekellam via Flickr I confess, blogging has been an irregular activity for me. While I enjoy it, like most people, it has not been my top priority and I simply can’t produce the volume of Chris Brogan. A few weeks back I was thinking of a way that I could commit to 2 [...]
Friday Funnies: Twitter’s Rise Linked to Paranormal
Cambridge, MA: Hubspot this week released their state of the Twittersphere report. While the information was eagerly awaited by many, the data analytics team of Constructing Social quickly went to work and overlayed our complex demographic and pyschographic map. The results are startling: Twitter’s meteoric rise has been caused by ghosts that are trying to communicate with [...]
Social Proof Your Community
I recently finished reading Robert Ciadini’s Yes: 50 Scientifically Proven Ways to be Persuasive. This book never once mentions social media or marketing but its principles are gold to anyone who has anything to do with social media. The principle that I think that everyone can gain value from is social proof. At a very [...]
Friday Funnies: BirdBrained Brogan
Breaking news: The Constructing Social news team has just received word that Chris Brogan, also known as the Major of Twitter, has been the first successful recipient of Twitter’s first implant product: The BirdBrain. The BirdBrain(tm) allows individuals to transmit tweets simply by thinking them, without the annoying interference of keyboards or phones. With minor [...]
