Financial Crisis Impact on Social Media?
Sep.25, 2008 in
Community, ROI, Social Media
Please take the poll below:
How will the US financial crisis impact social media spending?
- Increased Investment (40%, 25 Votes)
- Decreased Investement (35%, 22 Votes)
- No Change (19%, 12 Votes)
- Removed from budget (5%, 3 Votes)
Total Voters: 62


September 28th, 2008 at 2:44 pm
The impact of the financial crisis on social media spending may depend upon what social media is addressing at any given point. Since SM can be applied to a wide variety of purposes and subjects, I am not sure that there is one general, definitive answer here.
September 28th, 2008 at 3:33 pm
Great point; though I do think that there may be a macro-level spending trend that may impact the entire industry.
October 13th, 2008 at 2:00 pm
Its going to be all about cutting costs. The ROI is important but right now Social media is the cheapest thing going (that unfortunately is the perception) so I doubt its going to get cut.